Oroton’s flagship global online store: a destination for modern luxury accessories.
When looking to design their new website, luxury fashion brand Oroton approached us to redesign, build and develop a global online store to provide a consistent brand experience across all countries.
Creating a mobile-first responsive eCommerce website which adapts to any sized screen means today’s multi-device customers can shop from their mobile, tablet or laptop while sitting on a train, waiting for friends in a cafe or watching TV.
Capitalising on the world’s love for bespoke designs, NOW Solutions developed a solution giving customers the ability to create a unique personalised bag simply by adding text, emojis and/or monogramming.
“We loved how the team at NOW had deep knowledge of online retail, traditional retail, systems and technology and the ability to translate our requirements into an online user experience for our customers. This was a key differentiator when we selected them as a partner and made a big difference to working through the outcomes we wanted for our customers and our business. As a result, our go-live process was the smoothest and most seamless implementation of an online store I’ve ever been involved with.” Victor Bouch, Head of IT and Digital at Oroton Group
“NOW Solutions played a huge role in helping us get there and it was a pleasure working with the entire team. They are incredibly knowledgeable, professional and worked tirelessly to get the best online and instore outcome for us and our customers, and at the same time creating processes to reduce our ongoing workload.” Melanie Grafton, Head of Ecommerce and Client Services at Oroton Group