Diadora Australia has partnered with NOW Solutions in developing their digital strategy and online brand presence starting with the launch of their new website and online store in March 2014. The new online store is a fully responsive Magento eCommerce website which automatically adapts to the customer’s device; desktop, tablet or mobile device. It focuses on the strength of the global Diadora brand and its range of amazing and other products worn by local and international sports stars. All up it’s a great online shopping experience at affordable prices.
Diadora has been a leader in performance sportswear for over 65 years, sponsoring some of the world’s greatest athletes including Bjorn Borg, Boris Becker, Ayrton Senna, Edwin Moses and more recently Cadel Evans. Their exciting Diadora Heritage and Streetwear range is worn by Katy Perry in Dark Horse and Enrique Iglesias in I’m a Freak.
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